BMW Vision for quite a while. Well, the just launched their new BMW-i website to usher in the next generation of Driving Machines.
Although I'm a bit put-off by the "i" name, since "e" would've been more suited to a line they call "environmental", "electric", not to mention it's part of BMW's EfficientDynamics program, and their efficient-line from way back always carried the "e", or "eta" tag.
"i" aside... I'm really looking forward to the actual production units come out.